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​Imagine a companion who is able to constantly motivate you, actively encouraging you to keep at it and change your bad habits into healthy ones. A companion who is always present and who will try to help you, and offer advice or intervention when needed. Therapists and doctors strive to achieve this, but quite often, this situation isn't a realistic goal.

The problem is that constant support is impossible, which in turn causes many to simply slip back into their old habits due to a lack of support. This is where the virtual companion pet comes in. This companion is able to fulfill all these roles when other support is unavailable. It provides the user with the much needed moral support to keep going and at the same time, it will set out a clear trajectory for physical exercises and healthy diets, pervasively nudging the player toward a healthy lifestyle.

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